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2 MILE CHALLENGE BLOG

A great read from Outside Magazine’s Patrick Symmes this month on bike theft.
“In America’s rough streets, there are four forms of currency—cash, sex, drugs, and bicycles.”
You can find this fascinating and incredibly frustrating story here.
How do you secure your ride in public? Join the conversation on our Facebook page!

Congratulations to the Gold Team on a successful bell-to-bell run of the 2011 2 Mile Challenge! Team beneficiary, The Alliance for Biking and Walking is awarded a $20,000 bonus grant for first place, bringing the Alliance’s total 2 Mile Challenge grant winnings to $35,000.
Both of the other 2 Mile Challenge nonprofit partners, the Safe Routes to School Partnership (Red Team) and 350.org (Blue Team) also win bonus grants of $10,000 and $5,000, respectively. This rounds out the total 2 Mile Challenge grant giving from CLIF BAR aimed at supporting grassroots bike advocacy and the fight against climate change. In total this year CLIF BAR contributed $100,000 to these efforts, and brings the aggregate grant total over the past three years to over $250,000. I speak for all of us here at CLIF Bar when I say “THANK YOU” to each of you for riding with us this year. It’s been an honor to work with these fabulous groups doing the good work out there on the ground for bikes and climate change, and we’re glad to have your help to divvy out the grants!

Summer’s finally arrived here in the Bay area (she always takes her sweet time), and that means one thing: it’s October!
It’s hard to believe that Saturday marks the beginning of the final month in this years 2 Mile Challenge Team competition. Everything seems to be turning up Gold, but big, big ups to the Red and Blue Teams for keeping things interesting out there all the way to the final month … more to come on how the final results shake out in our final 31 days.
In the meantime, there’s still plenty of challengin’ to be had! As always, to keep the motivation flowing and the pedals turning, we’ve got some top notch prizes to make it fun for the month. We’re excited to announce that we’re teaming up with our good friends over at Osprey Packs for the Pack Your Passion Featured Challenge! To help spread the love around, this month we’re foregoing “place” and drawing winners randomly among the successful participants. The details:
- Ride your bike to replace 3 car trips/week for 4 weeks
- October 1st through 29th
- All participants completing terms of the challenge (3 trips, 4 weeks) are eligible for one of over 50 prizes.
- Prizes include: The RAD Osprey Raptor 10 backpack; Osprey Socks, Osprey Trucker Hats, CLIF Bars and other cool surprises!
Enjoy the ride out there, and thanks as always for being apart of the 2 Mile Challenge!
Cheers,
Ryan

2 Mile Challenge is, and has always been, a way we help to keep ourselves honest that the car is not the tool for every transportation job. Bikes are a big part of why CLIF Bar, as a company, are here, and we really just love and believe in its power: fun, freedom and … yup, fighting climate change. We’re really just incredibly humbled that so many of you have found us and come along for the ride!

photo credit Marco Gomes, Flickr
We’re psyched to announce that we’re upping the ante for the grassroots bike movement with GOOD. Share a photo and story about your bike and you could win up to $5,000 for a bike nonprofit of your choice!
Find out all the details here.
It’s just more of the ways we’re working to keep you motivated out there on your 2MC!

Seasons Greetings!
Hope everyone’s been able to stay out of the sweltering July heat that’s been rampant around the country. It’s been a very busy vacation month for many of us at the 2MC World HQ: much of which has been out of the way of Interwebs and enjoying the outside (novel, right?) … so I definitely have some catching up to do here on the 2MC blog now that things are back to (some) normalcy.
So, we just ticked past the halfway point of the 2011 2MC! As of this afternoon, we’ve collectively pedaled nearly 240,000 miles and avoided over 31,000 car trips! Holy wow.
Speaking of wow – I’ve recently been given “Santa”-like vision into our database, so I can now see who amongst the 2MC’ers has been less-than-naughty, nay extra nice, to the planet by riding your bike. And we all know how Santa likes to reward good behavior, right?

Minnesota – you had me at “hello.” Once again proving why MN is leading the way in the bike movement:
Check out this rad Bike Fixation Self Service Kiosk. How awesome would that be if you suddenly ran into the need for a new tube? The big question is – can you get your Blueberry Crisp CLIF Bar fix?!

Welcome to July, 2 Milers!
For this month’s Featured Challenge, we’ve partnered with our friends at Outside for the RIDE OUTSIDE Challenge.
Same rules as before – from July 1 until July 29th at midnight PT, log your bike rides to earn points and be eligible to win great gear from Outside and CLIF! Different from the June Featured Challenge, your activity will make you eligible to win gear each week during the challenge, with the chance to also win the Grand Prize!
 image courtesy GOOD, Inc.
We here at Clif Bar and the 2MC are psyched to announce the continuing partnership with the fine folks at GOOD again this year. We continue to enjoy their amazing talents in infographics (remember to keep tabs on our quest for 100K trips here), but we’ve got some new things in store for the coming months.
First up: check out this great resource to everything biking: from debunking myths to getting the right gear to becoming a vocal advocate in your community: The GOOD Guide to Biking for the Planet and the 2 Mile Challenge.

Attention on the concourse: the June “Featured Challenge” is now boarding…
What’s different about a “featured” challenge, you ask? It’s simple. There’s potentially a little something in it for you! Starting today, Thursday, June 2, and going for 4 weeks, you can join the June COMMUTE IN YOUR PANTS challenge and be eligible to win some great prizes from CLIF Bar!
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